Every time you interact with a customer, you are making an impression on them about your company. Most companies never take full advantage of those opportunities to create a lasting perception of importance to their client. Too often, we look at the "big moments" as the important ones, letting the majority of "normal" moments slip away.
When any entertainer steps on a stage to be in the spotlight, they know it's showtime. Careers are made and even destroyed from those few precious moments in the spotlight. But that same principle applies to businesses and how they treat their customers. A "showtime moment" is an unforgettable customer interaction that instantly sets you apart from your competition and propels you to the forefront of your customer's minds for future business. Too many companies are focused on "big moments" for the customers, never paying attention to the fact that it is the thousands of "little things" they might ignore that actually resonate with their clients more.
We will cover:
1) What makes a moment a "Showtime Moment"? How even the most casual interaction with your potential customers can create an experience they'll never receive from your competition and show them you genuinely care about their business.
2) How do we create "Showtime Moments" for our customers? Making your product or service so unforgettable and valuable that your customers are compelled to do business with you.
3) What are the benefits of "Showtime Moments"? How you can clearly and concisely show the important distinctions between your company and the competition. Actions speak louder than words, and this is where the promises stop and the company delivers.
We will focus on creating a customer service experience your clients will not find anywhere else in your industry and creating value for your company to the clients that they can clearly see. This isn't a seminar on how to blow smoke in their faces to confuse them into a sale; it is a presentation on how you walk them into your client base willingly by becoming the obvious choice for success on their project.
In this magic-infused presentation, Brian will lead your team through several ways to make every interaction with their customers and clients a "showtime" moment--one the client will remember fondly and even cause them to send other businesses your direction because your team is different. If the client feels genuinely appreciated, you will immediately bring your company to the forefront for future business.
